Sometimes, distractions are not obvious. Even the usual components of your website may end up causing obstructions to your conversion rate rather than contributing to its smooth functioning. Our conversion rate optimization consultant can analyze various points in your conversion funnel to detect exactly where your prospective customers and clients get distracted or confused and leave your web page, contact form or landing page, and then make amends accordingly.

A landing page isn’t just a simple HTML webpage. It can be a lead generation machine provided it is designed optimally. A landing page is a combination of web elements, text, compelling language and a strong message that conveys the benefits of your product or service just the way it should be conveyed. Our landing page experts can design a landing page that will boost your conversion rate in a small span of time. Our design will be scalable and adjustable to every screen size so that your prospective customers and clients will be able to access it on PCs and laptops as well as mobile phones. Through A/B testing, our designers will help you zero-in on the most conversion-friendly version of landing page that will generate leads for you 24 x 7.

Wondering why your search engine traffic is not converting? Despite having optimized your content for multiple keywords and search phrases, why isn’t your website traffic converting? It is about search intent. Just because people are using certain keywords, doesn’t mean they intend to do business with you. Search intent can be informational, navigational and transactional. You need to find keywords that have transactional intent. We can help you compile such keywords and then create content around them. This will also help you reduce your PPC campaign costs because then you will be focusing on transactional keywords rather than just informational and navigational keywords.

AB testing allows you to find out which version of your landing page performs better. It is a long drawn exercise involving multiple versions of your landing page. Different versions of your landing page are hosted simultaneously and traffic is randomly directed to these versions. Then, using advanced analytics tools, it is discovered which landing pages are performing better compared to the other. Through successive eliminations, the best landing page design can be found. Our conversion experts can use the advanced AB testing tools to help you maximize your conversion rate by designing the perfect landing page.

Most of your customers and clients travel through a long sales funnel before they decide to buy from you. Some people are mildly interested in your business. Some are in need of your business but don’t know of your existence. Some people are comparing your business with your competitors. Some haven’t yet made up their minds. Some need to be more educated and informed before they decide to do business with you. All these prospects, though, belong to your sales funnel, they may take different turns at different stages. Careful analysis is needed to make sure that people remain within your sales funnel without getting distracted or without getting wooed by your competitors. Our team of conversion experts can carefully analyze your sales funnel and help you keep your visitors and your leads within the funnel.